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LeBron James vs. Steph Curry: The Battle for Financial Supremacy

As we gear up for this second-round clash between two GOATS, we decided to dig into the only question real fans want to know - Who's pockets are heavier? LeBron James and Steph Curry are two of the world's most popular and talented basketball. They have millions of fans, endorsement deals with major brands, and multi-hundred-million dollar contracts with their respective teams. But who brings home the most bacon? Let's delve into the world of NBA finances, comparing LeBron James and Steph Curry’s earnings, and see who comes out on top.


When it comes to endorsements, LeBron James is the king. With partnerships with major brands such as Nike, Coca-Cola, Beats By Dre, and many others, The King earns a whopping $55 million annually. On the other hand, The Baby-Faced Assassin has deals with brands such as Under Armour, Brita, and JBL, earning him around $47 million per year. This doesn't necessarily take into account his digital asset exposure, but we won't get into that (*cough* FTX *cough*). While LeBron’s endorsement deals are impressive, Curry’s are not too shabby. But the clear winner here is The King!


When it comes to their NBA contracts, both LeBron James and Steph Curry earn a hefty amount. Bron is making $46.7 this season, while The Chef cooks up an annual average salary of $51.8 with the Golden State Warriors in this contract. James' salary will only go down at this stage in his career, so I'm giving the contractual edge to: The Chef!


Both LeBron James and Steph Curry are entrepreneurs and are involved in various side hustles. Most notably, LeBron has his own production company, SpringHill Entertainment, which has produced award-winning films and TV shows. He is also the co-founder of Uninterrupted, a media company that produces athlete-driven content. Additionally, Curry has his own production company and has invested in several tech startups as previously mentioned. These ventures add significantly to their overall earnings, making them both savvy businessmen. That said, there can only be one winner. Based on liquidity alone, I'm giving the edge to: The King!

Percentage of Income per Height Average:

A recent study by The Undefeated found that the average height of the NBA’s top 100 earners is 6’7”. LeBron, who stands at 6’9”, and Steph, who is 6’3”, are both in this top 100. Regarding percentages, LeBron’s total earnings equate to 5.05% of the top 100’s total earnings, while Steph’s total earnings equate to 2.93%. While LeBron’s height does give him a slight advantage, it’s clear that both players are at the top of their financial game. Slight wash in this category. Winner: Null


Comparing LeBron James and Steph Curry’s earnings, it’s clear that both players are incredibly successful. While LeBron has the edge regarding endorsement deals, Steph has the advantage with his recent contract signing. Additionally, both players have their own side hustles that add to their overall earnings. When it comes to percentages, LeBron might have a slight advantage due to his height, but studies show that Point Guards make $3.3 million more than Small Forwards. It’s safe to say that whether you’re Team King or Team Chef, these two basketball icons will continue to dominate both on and off the court for years to come.


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